Developed in collaboration with world-renowned industrial designer Yves Béhar and his design firm fuseproject.
"I met Yves at the Aspen Ideas Conference in 2013 and we immediately connected through our deep appreciation of design," said Efraim Grinberg, CEO and Chairman, Movado Group. "The idea of looking at Horwitt's original Museum Dial concept through Yves Behar's design-focused vision was a compelling prospect for Movado and we are extremely proud of the result. The Movado Edge collection offers a stunning new interpretation of Movado's iconic signature it is so distinctly and uniquely Movado, we decided we did not need to include the logo on the dial."
"As a designer, it is both daunting and an exciting challenge to design for Movado, a watch brand that is universally recognized as a modern pioneer." stated Yves Béhar, Founder and Principal Designer, fuseproject. "The opportunity to stand out, to stand for something can be rare in watch design. The central idea of the Movado Edge design was achieved through the use of new materials, textures and three-dimensional construction the dished shapes catch the light beautifully and have the effect of drawing the eye inside of the watch. As the user's wrist moves, the design changes constantly, symbolically speaking of time as the indicator of change in our lives."
Chronograph:
The case, in stainless steel, measures 42mm. It has a sapphire crystal and it is water resistant to 30 meters.
Movement is a Swiss quartz ETA module with chronograph complication.
The dial is concave sandblasted blue aluminum, with raised polished tonal dot, sculpted ray-textured edge, Arabic minute ring, 3 glossy midnight blue timing subdials, and matte red/glossy gray and white hands.
It comes on a steel link bracelet with push-button deployant clasp.
Time-only:
The case, in stainless steel, measures 40mm. It has a sapphire crystal and it is water resistant to 30 meters.
Movement is a Swiss quartz module.
The dial is concave sandblasted black or silver aluminum, with raised polished tonal dot, sculpted ray-textured edge, matte silver hour hand and glossy gray minute hand.
It comes on a black leather strap with a steel buckle.
Thanks.