SIHH 2017: Inside the IWC Da Vinci Booth

In 1985, Kurt Klaus translated the Gregorian calendar into his legendary IWC Da Vinci Chronograph Perpetual Calendar. In 2007, IWC reinterpreted the Da Vinci collection with a tonneau case. A decade later in 2017, IWC looks to the original for inspiration and freshes the Da Vinci collection with a round case, stepped bezel and movable lugs for optimal comfort.

IWC also expands its "Engineered for Men" slogan by engineering five new ladies references. The ladies timepieces feature smaller, thinner cases and each is decorated with an elegantly engraved solid caseback in a "Flower of Life" motif.

To highlight the new Da Vinci collection, the IWC Booth is inspired by the elegance and sophistication of the Renaissance, with the interior design and visual references to Leonardo Da Vinci's "Golden Ratio" and "Divine Proportions":


Inside the IWC Booth at SIHH 2017






Da Vinci Chronograph "Laureus Sport for Good Foundation", ref. IW393402


Da Vinci Automatic Moon Phase 36


Da Vinci Automatic 36


Da Vinci Automatic 36, ref. IW458308


Da Vinci Perpetual Calendar Chronograph & ladies "Flower of Life" engraved caseback


Da Vinci Perpetual Calendar Chronograph, ref. IW392103


New IWC Schaffhausen CEO Chris Grainger-Herr wearing the Da Vinci Perpetual Calendar Chronograph




Georges Kern looks pensively to the future as Richemont Head of Watchmaking, Media & Digital




Kurt Klaus visits the IWC booth


Kurt Klaus' original Da Vinci Chronograph Perpetual Calendar
(painting by Hano Burtscher, May 1984)